Global-Minded Throws by a Former Fashion Designer, Inspired by the Swedish Archipelago (and Art Deco, Peru, and Portugal)
If I was allowed to acquire more throws (I would like to, but this is not the case – I have more blankets in my apartment than plates), I would order one from the collection by Johanna Howard. His throws are durable and fair and have a classic character, but they are also full of unexpected colors and patterns and nice details – a topstitched hem, a heavenly scattering of stitches – which, in the end, are winked look at Howard’s distant sources of inspiration, Stockholm in Art Deco style.
“I was born and raised in Stockholm, surrounded by clean Scandinavian design, which shows in our geometric patterns,” Howard told me by email. There, she spent childhood days in her mother’s workshop watching her at work, making dresses by hand. “Then I came to the United States and worked as a fashion designer, drawing on the vibrancy of Los Angeles and New York” – it was designed for the tastes of BCBG and Gap – “, what shows in the color palette and attention to detail. And when I started working with artisans in Peru, their influences became mine, because I imbued my aesthetics with their traditional approaches to embroidery, weaving and dyeing.
“But it’s not painting by numbers; it’s a creative conversation,” she says. “The triangular pattern bridges Scandinavia and Art Deco in New York, Peruvian embroidery connects to the “Swedish craftsmanship, and the rich indigo dye invented for the first time in Peru evokes the Swedish coast.”
Everything is threaded into the details of his effortless declaration throws. Looked:
N.B .: Howard wears more household items – such as pillows, scarves and soy candles made by Howard’s daughter, now 13; take a look at Johanna Howard Home and on Instagram @johannahowardhome.