Prime Day 2021: Killer deals you can’t miss

This story is part of Amazon Prime Day 2021, CNET’s guide to everything you need to know and how to make sure you get the best deal.

Amazon Prime Day and the first day of deals has wound down, but get ready — we still have Tuesday to get through! There are many deals to be had, but before we jump into the bigger list, here are a few quick highlights:

For deal hunters, there’s plenty to be excited about in this year’s sale. Just two things to note: You’ll need to have an Amazon Prime membership to take advantage of some of these deals. And many of these deals are already starting to sell out. So if you see something you want, now’s the time to strike. 

Read more: The Cheapskate’s favorite Prime Day 2021 deals: Top picks starting at $6

Also worth noting: Other retailer sites, including Best Buy, Walmart and Target, have competing sales at the same time.

And be sure to check out these other incentives, which will be ending soon: 

Looking for more? Check our guide on how to win at Prime Day to prepare for all the ways to save. (Hint: If you don’t already have one, it’s time to sign up for Amazon Prime membership.) And make sure to check out Amazon’s own Prime Day page for updates. 

Early Prime Day deals available right now

Chris Monroe/CNET

Yep, this is officially the lowest price on record for Amazon’s current-generation Dot, the little smart-speaker orb that’s great for places you don’t necessarily need “big” sound. (Want bigger sound? Grab the full-size Echo for $60, also an all-time low.)

This model breaks with the hockey puck design of its predecessors and delivers improved sound. We didn’t consider it a great buy at $50 (“Wait for a sale,” we said), but here you go: Now it’s $25, and that makes for a great buy indeed. Read our full Echo Dot review to learn more. Want an even better deal? Amazon is throwing in a Sengled smart bulb for free.

David Carnoy/CNET

Amazon’s second-generation true-wireless earbuds are just a couple of months old, and now they’re marked down to their lowest price to date: $80 for the standard model, or $100 for the step-up version with the wireless charging case. Either one is a $40 discount off the earlier price. Read our Echo Buds 2 review.

Sarah Tew/CNET

At its $40 retail price, the new-for-2021 Roku Express 4K Plus was already dirt cheap. But now our new favorite streamer — which gets every streaming service you can think of in luscious 4K HDR quality, along with a ton of free ad-supported content — is even 25% less expensive.

Get Kasa’s popular plug for 40% in this exclusive Prime deal. And it’s literally CNET’s favorite smart plug, period. So if you have a lamp, coffee maker or the like that would benefit from timers, voice commands and remote control, look no further.

Amazon

The “Amazon Halo fitness tracker sounds awesome, but also like a Black Mirror episode.” That was our original take on Amazon’s health band when it was first announced last year, and it still feels more invasive than other wearable health products, thanks to its ability to monitor your tone of voice and body fat (with, of course, an add-on service). But at 30% off — within $5 of its all-time low — maybe you’ll want to take the plunge. Read our sister site ZDNet’s Amazon Halo review.

David Carnoy/CNET

Amazon’s Echo Frames aren’t what you might think of when you hear “smart glasses” — there’s no AR or VR present here. These are, instead, “audio glasses” that double as headphone replacements thanks to small speakers in the stems. And Alexa is on board for the ride. We didn’t love the original version of this product, but this is the second-generation hardware, which offers better battery life, auto shutoff (when the frames are set down) and auto-adjusting volume. This is also the lowest price on these to date.

Tyler Lizenby/CNET

Android users already have Google Assistant, and iPhone users have Siri at the ready. But if you want to bring Alexa into your car, you’ll need this little gadget for the dashboard. It lists for $50 (though often sells for closer to $25). However, the Echo Auto is now down to its lowest price ever: just $15, with six free months of Amazon Music Unlimited thrown in for good measure. Read our Echo Auto hands-on.

Sarah Tew/CNET

Roku’s flagship streaming box offers all the bells and whistles, including a remote finder, an Ethernet port and support for Dolby Vision 4K HDR. I remain a big fan of the remote’s wired headphone jack, which is just less of a hassle than wireless audio via the Roku app (which doesn’t always work well, in my experience). It has two programmable shortcut buttons, too.

This deal has been live a few weeks already. Will it get even better on Prime Day proper? It’s possible, as Roku usually tries to compete with Amazon’s own Fire TV deals.

Lori Grunin/CNET

Along with Xbox Cloud and Google Stadia, Amazon’s Luna is one of a high-powered trio trying to make cloud-based gaming more mainstream. In the case of Luna — which is still in beta — you can fire up streamable sessions in browsers or dedicated apps on everything from PCs and Macs to iPhones and Android devices, as well as Amazon’s Fire TV Stick 4K. Of course, you’ll need to pay a monthly fee of $6 to $15, but you’ll be able to game anywhere you have a superfast internet connection.

For this Prime Day sale, the controller hits its lowest price to date, while the Luna phone clip bundle ($62) and Fire TV Stick 4K bundle ($74) also get nice price cuts. Read our Luna Controller hands-on.

Ry Crist/CNET

You can have my Eero when you pry it out of my cold, dead house. And I have an older model, not this newfangled, up-to-date Eero 6. Plug one of the stations into your modem and enjoy blissfully simple, superstrong Wi-Fi throughout your dwelling. (Mine has been a particular good match with T-Mobile Home Internet.)

This price is the lowest on record. There’s always a chance it could get lower still, but I’d be surprised to see it dip by more than another $5 to $10.

Amazon

At this price (which, like a lot of Prime Day deals, is available only to Amazon Prime subscribers), the Blink Mini indoor camera rivals the CNET-favorite Wyze Cam. In fact, the newest version of the latter now costs $33, so this is actually a better deal. Maybe much better, if you don’t care about free cloud storage.

Read CNET’s Blink Mini review to learn more.

Expired deals, may return soon

CalmDo

This is the lowest price to date for this highly versatile oven, which my daughter has been using in her apartment for about three months. Her unsolicited verdict: “This is the greatest thing ever.” 

The machine is not only large enough to roast a whole chicken (and it comes with a spit for that very purpose), it also has modes for baking, dehydrating, reheating and, of course, air-frying. Mighty attractive at this price.

Vanessa Hand Orellana/CNET

The latest Apple Watch is on sale with a $120 discount at Best Buy and Amazon on the 40mm Product Red model, and up to $70 off on other models. In addition to an always-on display and ECG, the Series 6 monitors blood-oxygen levels (though you shouldn’t expect medical-grade results there). Read our Apple Watch Series 6 review.

Sarah Tew/CNET

This pretty much ties the lowest price on record for Apple’s venerated earbuds, a great pick for anyone who doesn’t like the in-ear feel of noise-canceling earbuds (namely the AirPods Pro, which are currently on sale for $190).

And if you pay using your Amazon Prime Rewards Visa, you’ll score 6% cash back, effectively dropping your price to an all-time-low $94. Read our Apple AirPods review to learn more.

Note: Pricing here has been all over the place today. First it was $100 in-cart, then sold out. Then it was back, but with an “in stock soon” disclaimer. Now we’re seeing $119 again, with no in-cart discount.

Vanessa Hand Orellana/CNET

The Watch SE is the step-down model in Apple’s 2020 smartwatch line. It’s similar to the 2019 Series 5, but without the always-on screen and ECG function. The Watch SE also boasts a more powerful processor and a Retina display that’s 30% larger than the much older Series 3. The best deal we’re seeing right now is $40 off at Amazon on some colors of the 40mm version. Read our Apple Watch SE review.

Everything to know about Prime Day 2021

When is Amazon Prime Day 2021?

Isn’t it time to start calling it “Prime Days”? Because it hasn’t been just a single day for years. Once again, it’s a 48-hour event that runs as follows.

  • Prime Day starts on Monday, June 21 at 12:01 a.m. PT (3:01 a.m. ET).
  • Prime Day ends on Tuesday, June 22 at 11:59 p.m. PT (Wednesday, June 23 at 2:59 a.m. ET) — but some deals often extend a few hours into the following morning, if not longer.

These are all the deals that are currently live.

What will be on sale during Amazon Prime Day 2021?

As always, anything and everything. But this is definitely the time of year to look for deep discounts on Amazon gear, including:

Granted, that stuff goes on sale all the time — a recent Mother’s Day sale revealed savings rivaling Prime Day on a lot of these devices — but the absolute lowest prices are usually reserved for Prime Day and Black Friday.

We also typically see better-than-usual deals on things like Instant Pots, Apple AirPods, Bose headphones and Roku streamers. Make no mistake: This might be Amazon’s party, but plenty of other stores and sellers will be getting in on the action.

What other stores will run sales during Prime Day 2021?

This may be an Amazon event, but that’s not stopping other stores from holding sales at the same time. Walmart announced a Deals for Days event running from June 21 to 23. Similarly, Target’s Deal Days event will run from June 20 to 22. Best Buy is dropping tons of deals too.

What are the best deals so far?

Even before the main event began, there were loads of Prime Day deals. These were the best early deals we found.

Amazon and its partners will be making a ton of announcements during these two weeks.

What Amazon Prime Day deals can I get right now?

Prime Day is now officially in session, but even before that, an “early Prime Day deal” was a matter of semantics. For instance, Amazon was pitching its discounted Fire TV models as early Prime Day deals — but trust me when I say there are deals to be had all day, every day. You can check my Cheapskate page for the latest and greatest, sign up for the Cheapskate newsletter (see that “Sign Me Up” box just below), get deal texts sent right to your phone and so on. 

You can also follow me on Facebook and Twitter. And check out Amazon’s Daily Deals page, where the retailer markets its limited-time and semipermanent offers. Spoiler alert: Deal quality varies widely from day to day.

What is the Amazon Prime Day concert?

This year Amazon is busting out some new tricks to promote the massive event. The retail giant held a three-part concert series called The Prime Day Show on June 16, livestreaming performances from Kid Cudi, H.E.R. and Billie Eilish and backstage material. The livestreams will be available for 30 days.

Stay tuned for more!

Read more: The Cheapskate’s 6 ways to win Prime Day


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CNET’s Cheapskate scours the web for great deals on tech products and much more. For the latest deals and updates, follow him on Facebook and Twitter. You can also sign up for deal texts delivered right to your phone. Find more great buys on the CNET Deals page and check out our CNET Coupons page for the latest Walmart discount codes, eBay coupons, Samsung promo codes and even more from hundreds of other online stores. Questions about the Cheapskate blog? Answers live on our FAQ page.